Digital Marketing

Creating Digital Campaign Content for a Fashion Brand

How to create mesmerizing fashion ads that will make your audience buy the outfits you are adversiting?

Certified by

Role

Social Media Manager

Industry

Fashion

Menterns at work

130

Level

Basic

Time Commitment

Submit First Draft in 15 days

Duration

30 days

Tools you’ll learn

Here’s What You Work On

About the Company

Kkashi is a multi-designer luxury fashion store specialising in wedding coutoure and Indian ethnic. The store has collections from several high-end fashion designers, including Hyderabad-based Shri Hari. Kkashi has traditionally relied on word-of-mouth marketing by its loyal clientele and a variety of offline digital campaigns. A few years, the brand launched its own e-commerce website and is now in the process of strengthening its online presence with a series of campaigns across social media platforms.

Explore

the following work techniques

Facebook advertisements

Canva

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Bridging the gap

In a survey of over 6,000 people across six countries, Facebook's parent company Meta found that more than half of people who use Instagram, and four in ten Facebook users, say that they've discovered fashion inspiration on the platform in the last three months. With three out of five people surveyed admitting to having been tempted to buy a fashion item that they didn't intend to buy, the opportunity to influence and advise potential fashion buyers on Instagram and Facebook is huge.

Apply

the following skills

Champion the customer

Digital integration

Marketing strategy

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Expected output

In this menternship, you will design a seven-day long campaign for Facebook. This campaign will promote holiday season offers at a fashion studio.

Create

the following deliverables

Customer Segmentation Report

Campaign creatives

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What you’ll need before starting

HTML, CSS, Photoshop

Why Do Menternships?

Build Real Skills by doing work, by experience.

Each Menternship experience is powered by the MentorMind experiential learning model. We empower you as a Mentern to produce your own unique real work output through mentoring, deep-learning & applying your learnings to work.

Do Real Work that matches corporate expectations.

All our Menternships are co-created with companies. They are designed for real-time work in the corporate function which allows all levers of a work experience to flourish in your Menternship experience.

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You get access to a guild of industry mentors with remarkably diverse experience in their fields. Mentors help you with expert advice, domain guidance or to understand a specific task better. Moreover, you can always depend on our community of menterns, MentorMind Garage, to seek assistance from your co-menterns, guides & mentors!

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Successfully completing a Menternship is no less that having practical, hands-on work experience. You earn a Certificate of Recognition from the Menternship partner company which can be showcased on your CV or your LinkedIn as a proof of your real skills!

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Meet Our Certified Menterns

It was amazing! I learnt so many things like creating engagement on social media platforms. The 1:1 with mentors were super helpful. I learnt how to create Instagram ads, identify goals & do competitor analysis- so many things.

There was a lot of interactive sessions with Mentors. The Menternship I completed gave me a new perspective to how work has to be done. I truly enjoyed working with real figures & actual industry case studies.

My experience was great as I got a chance to explore subjects like Analytics which are difficult to look for. The Menternship allowed to get subject knowledge and see what goes behind the making and delivering of a product.

My experience was very useful as I learnt so much about Fleet Management & Digital Marketing connected to the real-world scenario. I learnt how to actually work with social media channels like IG & Facebook.

Creating Digital Campaign Content for a Fashion Brand

How to create mesmerizing fashion ads that will make your audience buy the outfits you are adversiting?

Explore our curated Resource Hub

Get Guidance in One-on-One Mentor Hours

Ask Questions in our Biweekly AMA

Resolve all doubts on Mentor Support Chatbox

Get Actionable Mentor Feedback on your work

Learn & Network at the exclusive Mentern Perks Club